Pursuing An Industry Innovator: Citizen Eco Watch

Believe it or not, watches have been around for over 500 hundred years. In the early 1500′s, the first pocket watch was created. This was the beginning of a very popular trend that continues today. Although there are many watch making companies across the world, Citizen men’s watch have a unique place in this industry.

The company planted its roots in 1918, long before the company was a household name. Within 12 short years it became an established corporate name focused on building the worlds finest watches. Surprisingly enough, the name was chosen by the Mayor of Tokyo. It was his idea that everyone should have the opportunity to own such a fine timepiece. Thus, the name came to pass, providing everyone access to ownership.

Although it was not the only watch company, it did have a goal; to make watches available to the masses. It didn’t take but a few years after it’s incorporation to build the first watch factory in Japan. Today there are over 3,000 people around the globe employed with exports to countries throughout the world.

As the watch company continued to grow and create, it became the first Japanese corporation to produce a shock resistant wrist watch. Though that may not seem of great significance today, it was a major leap in technology at that time. This opened the door to a more reliable and wearable product. Just three short years later they jumped ahead once again with the first water resistant watch.

These two advances moved them to begin exports to China. Two years later (in 1960), a relationship with another watchmaker was forged in order to distribute to the United States. These two moves, along with its other breakthroughs, grew the company to a worldwide name. Advancements continued to be made with the world’s first diving watch, a product that could detect water depth electronically.

Watches became more of a fashion statement than a way to just tell time. People around the world began to consider them not only timepieces, but works of art meant for display. No matter where you’re shopping, you don’t have to go far to find watches that are selling for thousands or even ten’s of thousand of dollars. It seems people from all walks of life enjoy making a statement about the value of time. Since the inception of the company, they keep setting higher standards for progressive excellence.

Not forgetting the world around us, the company led the industry in technology and environmental awareness. It was the first corporation to receive the “Eco Mark” approval for its advanced light powered watches. The Eco Mark symbol represents a voluntary effort by a company to protect the earth by creating products (watches) that reduce waste and improve the environment.

When it comes to wrist wear, people frequently have different tastes. Types, size and style are all factors considered before purchasing a watch. For most people, watches are an extension of one’s personality. Some folks may be looking for an everyday work men’s watch, while some are seeking a work of art costing thousand of dollars. Whatever you have in mind, you will more then likely find what you’re looking for with Citizen chronograph watch.

If you enjoyed this post, make sure you subscribe to my RSS feed!

Tags: , , , ,

Leave a Reply


Technorati Profile